| Brand Name | BELLA |
| Product Name | 12-Cup Programmable Coffee Maker |
| Model / Item Number(s) | 35194, 35203, 35204, 35205, 35206 |
| File Size | 0.39 MiB |
| Number of Pages | 16 |
| Languages Covered | English and Spanish |
BELLA 12-Cup Programmable Coffee Maker
The BELLA 12-Cup Programmable Coffee Maker is an automatic drip coffee machine with a reusable Gold Tone Filter, 12-hour clock, programmable Delay Brew, Bold Brew setting, Pause and Serve valve, glass carafe and warming plate. It brews up to 12 industry-standard 5-ounce cups of coffee and automatically switches off after two hours when the warming function is left running. Bella-12-Cup-Programmable-Coffe… Bella-12-Cup-Programmable-Coffe…
The control panel uses four buttons—Hour, Minute, Program and Brew/Off—along with an LED screen that displays the time, AM/PM status, Bold Brew icon and cleaning-cycle icon. Bella-12-Cup-Programmable-Coffe…
Capacity and Coffee Yield
The coffee maker is rated for:
12 cups × 5 oz. per cup
The manual explains that a 5-ounce cup is the coffee-maker industry’s standard measurement. This means the stated 12-cup capacity is different from twelve large household mugs. Bella-12-Cup-Programmable-Coffe…
For an oversized mug, the manual recommends filling the reservoir to approximately the 3- to 4-cup level, equal to about 15 to 20 ounces of water. Bella-12-Cup-Programmable-Coffe…
The amount of finished coffee will normally be lower than the amount of water added because up to approximately 10% can be retained by the coffee grounds or lost as steam. Bella-12-Cup-Programmable-Coffe…
Parts and Components
The product diagram on page 6 identifies the main removable and built-in components. Bella-12-Cup-Programmable-Coffe…
| No. | Part | Function |
| 1 | Gold Tone Filter | Reusable permanent coffee filter |
| 2 | Lid | Opens for access to the reservoir and filter area |
| 3 | Filter Basket Holder | Holds the Gold Tone Filter |
| 4 | Pause and Serve Valve | Temporarily stops dripping when the carafe is removed |
| 5 | Water Level Window | Shows the amount of water in the reservoir |
| 6 | Keep Warm Plate | Keeps brewed coffee warm after brewing |
| 7 | Glass Carafe with Lid and Mixing Tube | Collects and serves brewed coffee |
| 8 | Power Cord with Velcro Cord Wrap | Connects the coffee maker to electrical power |
| 9 | Control Panel with LED Screen | Controls brewing, clock and programming functions |
Control Panel Guide
The control panel contains four physical buttons and several display indicators. Bella-12-Cup-Programmable-Coffe…
| Control / Display | Function |
| Hour Button | Sets the hour on the clock or programmed brew time |
| Minute Button | Sets minutes |
| Program Button (PROG) | Sets Delay Brew and activates Bold Brew when held |
| Brew/Off Button | Starts or stops brewing |
| Bold Brew Icon | Shows that stronger brewing is selected |
| Cleaning Cycle Icon | Flashes when descaling is recommended |
| Time Display | Uses a 12-hour clock |
| AM / PM | Identifies morning or afternoon/evening time |
Important Safety Instructions
The coffee maker is intended for household use only. It should never be operated without water in the reservoir. The household outlet voltage must match the voltage shown on the coffee maker’s rating label. Bella-12-Cup-Programmable-Coffe…
Important precautions include:
- Do not immerse the coffee maker, power cord or plug in water or another liquid.
- Unplug it when not in use and before cleaning.
- Allow hot parts to cool before removing or installing components.
- Do not operate the appliance with a damaged cord or plug.
- Do not use attachments that are not recommended by the manufacturer.
- Do not use the coffee maker outdoors.
- Place it on a flat surface.
- Keep the cord away from hot surfaces and countertop edges.
- Do not place the appliance near a hot burner or heated oven.
- Use the handles and knobs rather than touching hot surfaces directly.
- Do not use the appliance for purposes other than coffee preparation.
- Switch it off with the Brew/Off button before unplugging it.
- Pull the plug itself rather than pulling on the cord. Bella-12-Cup-Programmable-Coffe…
Glass Carafe Safety
The glass carafe requires careful handling.
The manual states that:
- It is designed specifically for this coffee maker.
- It must not be used on a stovetop.
- Abrasive cleaners and steel wool should not be used on it.
- An empty carafe should not be left on the warming plate.
- A cracked carafe or one with a loose or weakened handle must not be used.
- A hot carafe should not be placed onto a hot or cold surface. Bella-12-Cup-Programmable-Coffe…
Hot Water and Scalding Warning
Removing the lid during a brewing cycle can result in scalding. Hot surfaces should be handled only by their handles or knobs. Bella-12-Cup-Programmable-Coffe…
Polarized Plug
The coffee maker uses a polarized plug with one blade wider than the other.
If the plug does not fit fully into the outlet:
- Reverse the plug.
- Try inserting it again.
- If it still does not fit, contact a qualified electrician.
The plug should not be modified. Bella-12-Cup-Programmable-Coffe…
Extension Cord Instructions
A short power cord is used to reduce the risk of tripping or becoming tangled.
If an extension cord is used:
- Its electrical rating should be at least equal to the coffee maker’s rating.
- A grounded appliance requires a three-wire grounding extension cord.
- The cord should not hang over a table or counter where children could pull it or someone could trip over it. Bella-12-Cup-Programmable-Coffe…
Before Using the Coffee Maker for the First Time
The official manual recommends cleaning both the removable parts and the internal brewing path before making coffee. Bella-12-Cup-Programmable-Coffe…
Step 1: Remove Packaging
Remove packing materials and labels from the inside and outside of the coffee maker.
Place the appliance on a flat, clean surface. Bella-12-Cup-Programmable-Coffe…
Step 2: Wash the Removable Parts
Wash the following in hot, sudsy water:
- Glass carafe and lid
- Removable filter holder
- Gold Tone permanent coffee filter
Rinse and dry the parts before putting them back into the coffee maker. Bella-12-Cup-Programmable-Coffe…
Step 3: Flush the Brewing System
Run two full carafes of plain tap water through the coffee maker.
Do not add coffee grounds or install the Gold Tone Filter for these initial cleaning cycles. Bella-12-Cup-Programmable-Coffe…
How to Use the BELLA 12-Cup Programmable Coffee Maker
Before every brewing cycle, the water level should be above the MIN line and must never exceed the MAX line. Bella-12-Cup-Programmable-Coffe…
Step 1: Add Water
Open the top lid and fill the reservoir.
Do not fill beyond the MAX level marked inside the water tank. Bella-12-Cup-Programmable-Coffe…
Step 2: Install the Filter
Place the filter into the filter holder correctly.
If the filter assembly is not seated properly, the top lid may not close. Bella-12-Cup-Programmable-Coffe…
Step 3: Add Ground Coffee
Use medium-ground drip or regular coffee.
The manual recommends:
2 level tablespoons or 1 supplied scoop for each cup of coffee desired.
The amount can be increased or reduced to match personal taste. Bella-12-Cup-Programmable-Coffe…
Close the top lid completely after adding the grounds.
Step 4: Position the Carafe
Place the glass carafe on the Keep Warm Plate. Bella-12-Cup-Programmable-Coffe…
Step 5: Plug In the Coffee Maker
After connecting the power cord, the LED displays:
AM 12:00
and initially flashes. Bella-12-Cup-Programmable-Coffe…
Step 6: Start Brewing
Press BREW/OFF.
The Brew/Off indicator turns on and brewing begins. Bella-12-Cup-Programmable-Coffe…
Step 7: Stop Brewing Manually
Press BREW/OFF at any time to interrupt the brewing process.
The indicator lights turn off when the coffee maker stops. Bella-12-Cup-Programmable-Coffe…
Step 8: Serve the Coffee
When brewing has finished, wait approximately one minute after dripping stops before removing the carafe for serving. Bella-12-Cup-Programmable-Coffe…
For the best flavor, the manual recommends serving coffee soon after brewing.
How to Use Bold Brew
The control panel contains a Bold Brew icon for stronger coffee. Bella-12-Cup-Programmable-Coffe…
To select stronger brewing:
- Prepare the water, filter, coffee grounds and carafe normally.
- Plug in the coffee maker.
- Press and hold PROG for approximately 3 seconds.
- The corresponding LED indicator illuminates.
- Press BREW/OFF.
- The coffee maker begins the stronger brew cycle. Bella-12-Cup-Programmable-Coffe…
Keep Warm Function and Automatic Shutoff
After brewing, the warming plate can keep the remaining coffee warm.
If the machine is not switched off manually, it shuts itself off automatically after 2 hours. Bella-12-Cup-Programmable-Coffe…
The same two-hour automatic shutoff applies after a programmed Delay Brew cycle. Bella-12-Cup-Programmable-Coffe…
How to Set the Clock
The coffee maker uses a 12-hour clock with AM and PM indicators. Bella-12-Cup-Programmable-Coffe…
When first powered:
- The display shows AM 12:00.
- The time flashes while waiting for adjustment.
- If no change is made within about five seconds, the numbers stop flashing and the center colon begins flashing. Bella-12-Cup-Programmable-Coffe…
Set the Hour
Press HOUR once to advance by one hour.
Holding HOUR for approximately two seconds causes the setting to advance quickly. Bella-12-Cup-Programmable-Coffe…
Set the Minutes
Press MIN once to increase the time by one minute.
Holding MIN for approximately two seconds rapidly advances the minutes. Bella-12-Cup-Programmable-Coffe…
Reset the Clock
Press and hold either HOUR or MIN for approximately 3 seconds until the time flashes, then adjust the clock again. Bella-12-Cup-Programmable-Coffe…
Pause and Serve
The Pause and Serve feature allows a cup of coffee to be poured before the full brewing cycle has finished.
To use it:
- Remove the carafe from the warming plate.
- Coffee dripping stops automatically.
- Pour the required coffee.
- Put the carafe back onto the warming plate.
- Brewing resumes. Bella-12-Cup-Programmable-Coffe…
30-Second Limit
The carafe must be returned to the warming plate within 30 seconds while brewing is still in progress. Bella-12-Cup-Programmable-Coffe…
How to Program Delay Brew
Delay Brew lets the coffee maker automatically start at a selected time.
Before programming it, complete the normal preparation steps by adding water and coffee and placing the carafe on the warming plate. Bella-12-Cup-Programmable-Coffe…
Step 1: Set the Current Time
Set the correct clock time using the HOUR and MIN buttons. Bella-12-Cup-Programmable-Coffe…
Step 2: Open Delay Brew Programming
Press PROG once.
The Program indicator flashes and the display initially shows AM 12:00. Bella-12-Cup-Programmable-Coffe…
Step 3: Set the Automatic Start Time
Use the HOUR and MIN buttons to choose the desired brew time.
The timer uses a 12-hour AM/PM cycle. Bella-12-Cup-Programmable-Coffe…
Step 4: Activate Delay Brew
Press PROG again, or wait approximately five seconds.
The PROG indicator remains illuminated to show that Delay Brew is active. Bella-12-Cup-Programmable-Coffe…
Step 5: Automatic Brewing
At the programmed start time:
- The PROG indicator turns off.
- The BREW/OFF indicator turns on.
- Brewing starts automatically. Bella-12-Cup-Programmable-Coffe…
Cancel Delay Brew
Press PROG after Delay Brew has been activated.
The coffee maker returns to standby mode. Bella-12-Cup-Programmable-Coffe…
Cleaning and Maintenance
Always unplug the coffee maker before cleaning.
Neither the power cord, plug nor main coffee-maker body should be immersed in water or another liquid. Bella-12-Cup-Programmable-Coffe…
After Each Use
- Wash detachable parts in hot, sudsy water.
- Wipe the outside of the coffee maker with a soft, damp cloth.
- Wipe away moisture that collects above the filter/funnel area.
- Clean the warming plate gently with a damp cloth.
- Put all parts back into position after cleaning. Bella-12-Cup-Programmable-Coffe…
Cleaning the Warming Plate
Use only a damp cloth.
Abrasive cleaners should not be used on the warming plate. Bella-12-Cup-Programmable-Coffe…
Descaling the BELLA Coffee Maker
Mineral deposits from water can affect coffee flavor and make brewing take longer.
The cleaning-cycle icon on the LED screen flashes when the coffee maker indicates that descaling is needed. Bella-12-Cup-Programmable-Coffe…
What Is Needed
Prepare:
- 6 cups white vinegar
- 6 cups cold water Bella-12-Cup-Programmable-Coffe…
Descaling Steps
- Mix 6 cups of white vinegar with 6 cups of cold water in the carafe.
- Pour the mixture into the water reservoir.
- Close the coffee-maker lid.
- Place the empty carafe on the warming plate.
- Check that the filter basket holder is installed.
- Press HOUR and MIN together for 3 seconds.
- Wait for the cleaning indicator to illuminate.
- Press BREW/OFF.
- Allow the descaling cycle to finish.
- The coffee maker returns to standby when descaling is complete.
- Run at least three full water-only rinse cycles afterward. Bella-12-Cup-Programmable-Coffe…
The descaling procedure can also be started manually before the cleaning icon appears. Bella-12-Cup-Programmable-Coffe…
Tips for Better-Tasting Coffee
The manual recommends several practices for better coffee:
- Keep the coffee maker clean.
- Always brew with fresh, cold water.
- Store opened ground coffee in a cool, dry place and reseal it tightly.
- For better flavor, buy whole beans and grind them shortly before brewing.
- Do not reuse coffee grounds.
- Avoid reheating coffee when possible because flavor is best immediately after brewing.
- Clean the coffee maker when over-extraction causes visible oiliness on brewed coffee.
- Dark-roasted coffee may produce surface oils more often. Bella-12-Cup-Programmable-Coffe…
User Maintenance
The coffee maker requires little routine maintenance beyond cleaning and descaling.
It contains no user-serviceable internal parts. Any repair requiring disassembly should be performed by a qualified appliance-repair technician. Bella-12-Cup-Programmable-Coffe…
The manual also warns against removing the underside cover because internal repairs should be handled by authorized service personnel. Bella-12-Cup-Programmable-Coffe…
Two-Year Limited Warranty
SENSIO Inc. provides warranty coverage for:
- 2 years against mechanical defects in material and workmanship.
- 90 days for non-mechanical parts. Bella-12-Cup-Programmable-Coffe…
During the warranty period, SENSIO may choose to:
- Repair the product.
- Replace the product.
- Issue a refund. Bella-12-Cup-Programmable-Coffe…
The warranty applies only to the original retail purchaser and is not transferable. The original receipt must be kept as proof of purchase. Bella-12-Cup-Programmable-Coffe…
Warranty Exclusions
Coverage does not apply to damage caused by:
- Normal wear
- Negligent use
- Incorrect voltage or electrical current
- Poor routine maintenance
- Use contrary to the operating instructions
- Unauthorized disassembly
- Unauthorized repair or alteration
- Fire
- Flood
- Hurricane
- Tornado or other listed natural events Bella-12-Cup-Programmable-Coffe…
How to Obtain Warranty Service
Contact BELLA/SENSIO Customer Service first:
Phone: 1-866-832-4843
A representative will attempt to resolve the issue by phone. If the problem cannot be resolved, the customer may receive a case number and return instructions. The return must include the customer’s contact details, case number, description of the problem and a copy of the original receipt. Bella-12-Cup-Programmable-Coffe…
Customer Support
The final page provides the following contact information:
Customer Service Phone: 1-866-832-4843
Email: help@bellahousewares.com
Website: bellakitchenware.com
SENSIO Inc. / Made by Gather
New York, NY 10016, USA Bella-12-Cup-Programmable-Coffe…
Frequently Asked Questions
How much coffee should be used in the BELLA 12-Cup Coffee Maker?
The manual recommends 2 level tablespoons or 1 supplied scoop of medium-ground coffee for each cup being brewed. The quantity can then be adjusted for a stronger or milder taste. Bella-12-Cup-Programmable-Coffe…
How do you start the BELLA coffee maker?
Fill the reservoir without exceeding MAX, install the filter, add coffee grounds, place the carafe on the warming plate and press BREW/OFF. The Brew/Off indicator illuminates when brewing starts. Bella-12-Cup-Programmable-Coffe…
How do you set the clock on the BELLA programmable coffee maker?
Press HOUR to change the hour and MIN to change the minutes. Holding either button advances the setting rapidly. The clock uses a 12-hour AM/PM format. Bella-12-Cup-Programmable-Coffe…
How do you program the BELLA coffee maker to brew automatically?
Set the current clock time, press PROG, select the desired automatic start time with HOUR and MIN, then press PROG again or wait five seconds. The illuminated PROG indicator shows that Delay Brew is active. Bella-12-Cup-Programmable-Coffe…
How do you make stronger coffee with the BELLA coffee maker?
Hold the PROG button for approximately 3 seconds until the Bold Brew indicator activates, then press BREW/OFF to begin the stronger brew cycle. Bella-12-Cup-Programmable-Coffe…
Can coffee be poured before brewing is finished?
Yes. The Pause and Serve valve automatically stops dripping when the carafe is removed. The carafe must be returned to the warming plate within 30 seconds so brewing can continue. Bella-12-Cup-Programmable-Coffe…
How long does the BELLA coffee maker keep coffee warm?
After brewing, the warming plate can keep the coffee warm for up to 2 hours. The coffee maker then switches off automatically unless it has already been turned off manually. Bella-12-Cup-Programmable-Coffe…
How do you descale the BELLA 12-Cup Coffee Maker?
Mix 6 cups of white vinegar with 6 cups of cold water, pour the mixture into the reservoir, place the carafe on the warming plate, hold HOUR and MIN together for three seconds and press BREW/OFF. After the cycle finishes, run the coffee maker with plain water at least three times. Bella-12-Cup-Programmable-Coffe…




